Established in 1995, PT Prudential Life Assurance (Prudential Indonesia) is a subsidiary of Prudential plc, a leading international financial services group from the United Kingdom that has more than £309 billion (Rp. 4,198 trillion) of assets under management (as at 30 June 2010). Combining Prudential's global experience in life insurance for more than 160 years with knowledge of local customs and businesses, Prudential Indonesia is committed to develop its business in Indonesia.
Since launching our first unit-linked (life insurance combined with investments) product in 1999, Prudential Indonesia has been a market leader of this particular product in Indonesia. Prudential Indonesia also offers a variety of products and services that are designed to fit and accommodate the needs of its customers.
As at 30 June 2010, Prudential Indonesia has 7 sales offices (in Jakarta, Medan, Surabaya, Bandung, Batam, Denpasar and Semarang) and 208 agency offices (throughout many parts of Indonesia including, Jakarta, Surabaya, Medan, Bandung, Yogyakarta, Batam and Bali). Prudential Indonesia has a network of more than 61,000 agents, serving more than 1,000,000 customers.
Key Accountabilities
• To coordinate the compilation of all market intelligence information required for internal reporting on industry and competition activities, analyse the market research findings and to be involved in product & advertisement development stages and performance evaluation
• Together with Market Research & Intelligence Senior Manager, to decide on research design and methodology used for all research projects.
Qualifications:
• Bachelor degree in Marketing or other related disciplines with min. 6 years experience in marketing research & intelligence in relevant industry
• Proven track of record in market research methodology, especially quantitative research and has exposure in on qualitative research is an advantage.
• Strong project management skills. Ability to multitask and manage a workstack across multiple staff
• Solid verbal and written communication skills. Able to present concepts confidently, clearly and accurately and to keep others informed and up-to-date. Listens & probes effectively
• High energy and ability to work well in a team with strong interpersonal skills for interacting with a large group of direct & indirect staff from different levels, skills set and roles
• Flexibility to work outside prescribed responsibilities to achieve the ultimate business goal
• Exposure to life insurance business a plus, but not mandatory
• Excellent skill in making and presenting research findings.
• Excellent skill in working with databases i.e. setting up & maintaining databases, ensuring easy data retrieval. Experience working with SPSS is preferred.
• Excellent skill in working with spreadsheet software (MS Excel) i.e. pivot tables, statistical formulas, etc.
Manager - Marketing Research & Intelligence - PRUDENTIAL LIFE ASSURANCE, PT
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